When it comes to experimenting with flavours, Boë Gin proudly takes its lead from namesake, Professor Franz de la Boë, whose alchemy is credited for creating the world’s first gin back in 1658. Now, just in time for summer, the brand is tempting gin-lovers to stand out from the crowd with the launch of its new Apple & Lime full-strength gin.
The brand-new flavour is now available in Tesco stores throughout Scotland, in select bars, and across the UK online. It has been designed to suit a range of gin mixers, from lemonade to soda and tonic.
Its tangy flavour profile, coupled with a bright green hue, will make it a hard one to miss, particularly with flavoured gin now making up 33% of the overall category. It’s hoped that Apple & Lime will be popular on the menus of bars and pubs re-opening up and down the country, as well as socially-distanced gatherings over the summer.
The gin blends notes of crisp green apple with the spice of Boë Scottish Dry Gin, alongside a delicious kick of zesty lime to tie it all together.
Carlo Valente, Director at Boë Gin, said: “We know that the modern drinker loves to be adventurous with flavours – and this new gin presents the perfect opportunity to get creative.
“We dissected the botanicals that were in our gin to see how we could bind the fruit and spice notes with an unusual flavour note in gin – green apples. After some experimentation, we found that lime citrus was the perfect component to balance the flavours together and top off that stunning green colour.”
Boë Apple & Lime is the latest addition to the rainbow range of vibrant Boë Gin flavours, which includes the original Boë Scottish Gin, the famous Boë Violet and Boë Passion. The colourful Boë Peach & Hibiscus, Boë Scottish Bramble, and Boë Spiced Orange gin liqueurs top off the collection, and are perfect for creative cocktail-making.
The brand-new flavour is now available to order across the UK via Boë’s online shop and in Tesco stores across Scotland. The 70cl (ABV 41.5%) retails for £30. Cocktail recipes for Boë Apple & Lime and the rest of the Boë Gin range can be found at boegin.com/gin-and-recipes.
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