On Global Recycling Day, Foxhole Spirits launched the second product in its portfolio of spirits created from otherwise unused resources, HYKE Gin.
The new product is made in England, using grape spirit produced from fresh table grapes that are otherwise surplus to the requirements of the supply chain. By working with Richard Hochfeld Ltd – one of the biggest fruit importers in the UK – Foxhole has been able to reinvent the equivalent of 1.4 million punnets of grapes which couldn’t be sold as fresh.
HYKE Gin 70cl will be available to the on-trade through Highball Brands, while the 50cl will be on sale exclusively in 300 Tesco stores as part of their Champions 12.3 targets, to cut food waste by 50 per cent by 2030.
Three signature serves have been created by Jamie Jones, director of drinks at Scotch + Limon to showcase HYKE’s versatility, these include HYKE G&T, HYKE Spritz and a HYKE Martini.
James Oag-Cooper, MD and co-founder of Foxhole Spirits commented: “We knew that there was something special that could and ‘should’ be done with this quality by-product, so we applied our expertise and craftsmanship to the challenge. The result is a totally unique product which tastes exceptionally delicious, is beautifully presented, sustainably conscious and yet still affordable.”
HYKE GIN & TONIC
Glass Lowball
Method
50ml HYKE Gin
Top with Schweppes 1783 Crisp Tonic
Garnish Lemon slice
Fresh thyme sprig
HYKE SPRITZ
Glass Copa
Method
35ml HYKE Gin
20ml Rhubarb & ginger cordial
Top with 75ml Sparkling rose wine
Top with 50ml Soda Water
Garnish Lemon twist
Fresh thyme sprig
HYKE MARTINI
Glass Martini
Method
60ml HYKE Gin
15ml Crème de cacao blanc
15ml Amontillado sherry
Squeeze of lemon zest
Garnish Green olive
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